Most successful tattoo businesses doesn’t rely on social media. They get a tattoo shop website to handle bookings, showcase artists’ portfolio, manage contact info, and promote events. It makes their job easier and gives them time to expand their business.
Getting a website for your business gives you a lot of advantage already. On average, people spend almost 1 day per week online. Business owners can use a website as a digital business card. But how can a tattoo business owner benefit from this? Here are the advantages of getting a website for your tattoo shop:
Since it’s hard to rank high in social media searches, successful tattoo business owners use their website to compete on search engines like Google or Bing. A well-optimized tattoo shop website in search engine ranking makes it easier for customers to find and connect with you.
Tattoo businesses’ social media are bombarded with questions that lead to more questions, which is very time consuming. They are also prone to spam messages. However, having a booking form will help you filter these messages. You can filter queries from sure clients. The booking form will let you know the ideal design, budget, and availability of sure clients. This will help you manage tattoo bookings easier and faster.
When planning on getting a tattoo, customers look for portfolio of the artist and their price. They check if the artist’s works are the right style for the tattoo they are planning to get. They also check if the tattoos the artist done heal properly. You can also use this to show your price or to encourage the customer to contact you.
Having a website alone won’t be enough to improve your client base. You also need Social Media to promote engagements in your business. You can compile them and link them to your tattoo shop website. You can use your website also to share how to locate your tattoo shop, promote events, and sell tattoo products.
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